Create a landing page to promote the company’s hardware product. Prototyping and designing an exciting and converting landing page could be very challenging. We had a task to create an appealing, informative landing page. The landing had to stand out from the market competition and convey a very clear message while motivating to complete an action.
Starting from scratch first things first, our project manager started writing the technical documentation. Once all the requirements got specified. The designer worked out the structure of the landing page. Next, we began to work on UI design, after which all details were passed to the development team and executed the work following the requirements.
As practice shows, designing and developing a well-thought-out landing page is a vital element to strengthen marketing efforts and increasing conversion rates. The client received a fully functioning landing page with a unique design that differs their product from the competition.